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Persuasion: Psychological Insights and Perspectives

From Brand: SAGE Publications, Inc




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 | #591988 in Books |  SAGE Publications, Inc |  2005-01-04 | Original language:English | PDF # 1 |  9.13 x.83 x7.38l,1.37 | File type: PDF | 368 pages

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||3 of 3 people found the following review helpful.| This one is a "Keeper!!"|By Barbara B.Curry|I learned early in my academic career that I was going to amass quite a book collection so I sought ways to decrease the numbers. I began reselling my books or renting them, keeping only certain books to be used for future reference. This book is packed with so much valuable information that it is a definite "Keeper." I particularly a| |"It bodes well for the teaching and giving away of psychology that so many respected researchers are able and willing to write well and simplify without oversimplifying their findings. ... The contributors represent an unusual breadth of disciplines and academ

Persuasion: Psychological Insights and Perspectives, Second Edition highlights important and influential views on persuasion and guides students through the important contemporary centers of basic and applied persuasion research. The renowned contributors to this volume apply cutting-edge knowledge from their current research across a variety of domains, including health, advertising, prejudice, political communication, group decision making, and the impact of narratives...

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