[PDF.08to] Age of Propaganda: The Everyday Use and Abuse of Persuasion

Age of Propaganda: The Everyday Use and Abuse of Persuasion

[PDF.ey97] Age of Propaganda: The Everyday Use and Abuse of Persuasion

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 | #138389 in Books |  Holt Paperbacks |  2001-03-14 |  2001-03-14 | Original language:English | PDF # 1 |  9.29 x.3 x6.21l,.90 | File type: PDF | 432 pages

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||4 of 4 people found the following review helpful.| Persuasion Mechanics|By Fearless|Great book on propaganda, advertising and persuasion.
Together with Cialdini's Influence this is one of the great books on how persuasion works.
It includes plenty of examples and research on how people are influenced.
It could be better organized to make it more practical and use it as a professional or personal resource.
In|.com |Drawing on the history of propaganda and modern research in social psychology, this book reveals mass persuasion in action -- not just the tactics, but why they work so well, and how we can protect ourselves from manipulation.|

Americans create 57% of the world's advertising while representing only 6% of its population; half of our waking hours are spent immersed in the mass media. Persuasion has always been integral to the democratic process, but increasingly, thoughtful discussion is being replaced with simplistic soundbites and manipulative messages.

Drawing on the history of propaganda as well as on contemporary research in social psychology, Age of Propaganda shows how the ...

You easily download any file type for your device.Age of Propaganda: The Everyday Use and Abuse of Persuasion   |  Anthony Pratkanis, Elliot Aronson. I was recommended this book by a dear friend of mine.

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